Phoenix Package Logistics Rebrands as FulfillMe™
Florida-based e-commerce shipping and fulfillment company rebrands in response to significant growth
Fort Lauderdale, FL (November 17th, 2020) — Phoenix Package Logistics, LLC., a technology-enabled 3P specializing in shipping and fulfillment solutions for e-commerce, has undergone extensive rebranding in response to accelerated company growth and a renewal to its corporate vision. At the heart of the rebranding is a change of the company name to FulfillMe, a new website and a new tagline, all of which represent the company’s comprehensive offerings and value more clearly to customers.
“After careful analysis of the company’s former name and logo created in 2006, leadership determined the need to update and refresh the brand to better align with the company’s current positioning and core competencies,” says FulfillMe Founder and CEO Norman Kravitz.
While the technology-based 3PL stayed true to their original orange palette for its brand redesign, the font and icon graphics were updated to promote the sense of advancement and movement within the company and the industry. The goal was to highlight the innovation, connection, and character you do not usually see in a logistics company.
FulfullMe’s new website, www.fulfillme.com, officially launches today and will feature new and more robust content with the goal of educating the audience about the major industry trends across the Ecommerce, Omni Channel Retail, Logistics, and Technology industries. The website features blog posts, case studies and white papers with deep insight into clients’ industries, as related to their supply chains. The company’s new tagline, Delivering Your Brand™, further reinforces its new messaging.
While FulfillMe offers a full range of forward and reverse supply chain solutions beyond parts supply, repair parts are central to the company’s services.
Hunter Tully, COO and President, led the rebranding efforts and oversees the transition across external and internal channels. “The timing was ideal to now go forward with a fresh new look and strong value messaging,” said Tully. “A brand is so much more meaningful than just a logo design. It is who we are and reflects who we are as a company and what we offer to all our customers.
FulfillMe™ is a technology-enabled 3PL specializing in shipping and fulfillment solutions for e-commerce businesses. They work with B2C, B2B, and D2C brands to offer end-to-end fulfillment solutions including storage, pick & pack, and low-cost shipping solutions. In addition, they offer a full range of FBA prep services to Amazon sellers.
For more information, please contact:
Phone: (954) 742-4790